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房地产建筑沙盘模型为了增加卖点景观需优化 |
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（时间:2020/3/27 15:36:33） |
房地产建筑沙盘模型的景观绿化是沙盘设计理念的重要展现形式。在售楼处，建筑沙盘模型的景观绿化对买家极具吸引力与震撼力，在其形成良好的品牌形象的过程中功不可没。对于一些房地产商来说，建筑沙盘模型的最主要的功能帮助其实就是销售楼盘，因此建筑沙盘模型的景观绿化设计应注重展示性与体验性。下面杭州景文沙盘模型公司小编给您来讲讲，希望对您有一定的帮助。
沙盘景观绿化设计
一、展示性
房地产建筑沙盘模型的景观绿化是销售展示楼盘实力的重要手段之一，因此，景观绿化需要具有吸引力，设计中应充分发挥创造性和真实性，可以利用新奇的景观小品来吸引人们的眼球。
景观布置尽量采用丰富的、多样化的手法，例如利用景墙来分隔空间，利用叠水来丰富视觉，利用植物的乔、灌、草来搭配丰富层次，激发消费者的好奇心，触发消费者的消费欲望。
另外，景观绿化设计中运用的材料、颜色、质感等细节也是丰富视觉和心理的重要元素。
二、体验性
房地产建筑沙盘模型的景观绿化都是以建筑为界面，并与建筑本身有着密切的联系，其所创造的是一种积极的、主动的人为环境，因此景观绿化设计需要倡导“体验式”的设计，创造一种体验式的商业消费环境。
景观绿化设计需要人性化。建筑沙盘模型的景观绿化需要结合消费者的需求，多增添户外休闲空间。例如可在适当位置设置休息平台、休息座椅、户外阳伞托等等。
良好的建筑沙盘模型景观绿化效果展示和体验，不但可以提升楼盘整体环境印象和附加值，而且大大促进了初期的快速销售，这也是房地产公司非常重视景观绿化设计的原因。
The landscaping of the sand table model of real estate buildings is an important manifestation of the sand table design concept. At the sales office, the landscape greening of the building's sandbox model is extremely attractive and shocking to buyers, and played a significant role in forming a good brand image. For some real estate developers, the most important function of the building sandbox model is actually selling real estate, so the landscape design of the building sandbox model should focus on display and experience. The editor of Hangzhou Jingwen Sand Table Model Co., Ltd. tells you below, I hope it will be of some help to you.
Landscape design of sand table
I. Display
Landscape greening of a real estate building sand table model is one of the important means of selling and showing the strength of real estate. Therefore, landscape greening needs to be attractive. The design should give full play to creativity and authenticity, and use novel landscape sketches to attract people's attention.
The landscape layout should adopt rich and diversified methods as much as possible. For example, the use of landscape walls to separate the space, the use of overlapping water to enrich the vision, the use of plants, irrigation, and grass to match the rich levels, stimulate consumer curiosity and trigger consumers Consumer desire.
In addition, details such as materials, colors, and textures used in landscaping design are also important elements for enriching vision and psychology.
Second, experience
The landscape greening of the real estate building sand table model is based on the building and has a close relationship with the building itself. What it creates is a positive and proactive man-made environment. Therefore, the landscape greening design needs to promote "experience" design. To create an experiential business consumption environment.
Landscape greening design needs humanization. The landscape greening of the building sand table model needs to be combined with consumer demand to increase outdoor leisure space. For example, a rest platform, a rest seat, an outdoor parasol holder, and the like may be provided at appropriate positions.
The good display and experience of the landscape greening effect of the building sand table model can not only enhance the overall environmental impression and added value of the real estate, but also greatly promote the early rapid sales. This is why real estate companies attach great importance to landscape greening design.
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